Marketing agencies: 6 most popular profiles
More than ever, marketing communications agencies are crucial to building proactive, comprehensive communication strategies aimed at boosting your influence and reputation.
August 24, 2022
The web is teeming with potential customers these days, but beware! There are savvy competitors out there who are willing to pull out all the stops for a profit. More than ever, marketing communications agencies are crucial to building proactive, comprehensive communication strategies aimed at boosting your influence and reputation.
Here are the 6 most common profiles for marketing agencies.
Direct marketing communications agency
This type of agency helps companies reach their target (potential customers) directly via email and with promotional TV events. The aim is to promote direct contact between consumers and vendors.
Social network agency
Marketing strategies are increasingly dominated by social networks. If you want to get out in front of these diverse platforms, a social network agency is the best solution for learning about community management and developing creative user-friendly content that really pops! The ultimate goal? Stand apart from the competition!
If it’s recognition you’re after, it’s no longer enough to stick your company name on a website and sell your products! You want an eye-catching logo, descriptive slogans and instantly recognizable brand identity. Branding agencies specialize in building and boosting corporate identity, by creating standout logos or developing dedicated websites. Brand identity is key to helping potential customers more quickly and effectively connect with the brand.
As its name suggests, the goal is to offer clients promotional spaces that appear in various more traditional, but still very popular, channels, such as radio, TV and newspapers. Everywhere, except the web.
Web marketing agency
Web marketing is a core business strategy, aimed at leveraging the web and digital channels to increase your company’s visibility. As qualified traffic grows into loyal clients, a web marketing agency can handle your web promotion and products through social networks, search engine optimization, etc.
Working with a web marketing agency is an excellent solution for establishing your company as a leader among your main competitors. For more details or to contact our team of marketing experts, contact us today!
ABOUT THE AUTHOR
Determined, ambitious and passionate, Laurie-Anne Nault has already acquired several years of experience in administration and customer service. She joined the Turko Marketing team in October 2021 to fulfill the role of administrative manager and social media manager.