Digital marketing plans and packages

Do we need to sign a contract with your digital marketing agency?

Yes, it’s usually advisable to enter into a contract with a digital marketing agency. A formal agreement helps establish clear expectations and responsibilities for both parties involved. It outlines the services to be provided, project timelines, costs, payment terms, and the obligations of each party. Here at Turko, we always implement a contract with our clients to define project goals and scope of work. If for any reason the project needs to be terminated, you have the option to end the contract at any point.

What control do we have over our intellectual property?

You maintain full control over your intellectual property when partnering with our agency. All access, content, strategies, and assets customized for your marketing efforts belong to you. We respect your intellectual property rights and do not claim ownership of any work created during our collaboration. Additionally, we ensure that any external resources or tools used comply with licensing agreements and copyright regulations, safeguarding your ownership and rights. Your intellectual property remains securely in your hands, allowing you the freedom to utilize and oversee it as you see fit, even after our collaboration concludes.

Will we have a client access with your agency?

Yes, as a client of our digital marketing agency, you’ll have access to our client portal. This platform serves as a centralized hub for managing projects, tracking performance indicators, monitoring budgets, defining project scopes, and accessing past and future deliverables. To maintain transparency and efficiency throughout our collaboration, we also provide access to our team’s time logs upon request, allowing you to stay informed about our real-time activities. Additionally, we offer access to a Slack channel for efficient communication between both parties.

Will we have access to a dedicated account manager?

Yes (it depends, read for more details). As a valued client of our digital marketing agency, in the situation where you work on multiple services with us (for i.e. SEO, Paid Media, eCommerce, etc.) you will be assigned a dedicated account director who will serve as your main point of contact throughout our collaboration. In the case where it is strictly one service (for i.e. SEO), we understand that in most cases the client wants to speak directly with the SEO expert. So we make this relationship possible as the SEO expert directly becomes your account director. The account director (manager) is responsible for understanding your specific needs, goals, and preferences, and will work closely with you to ensure that our services align with your expectations. We are committed in delivering personalized support and fostering a strong, productive relationship between you and our agency.

Will we be able to communicate directly with the digital marketing expert?

Yes, you’ll have the opportunity to directly interact with your designated digital marketing specialist. We value open lines of communication between our clients and team members to ensure transparency, clarity, and efficiency throughout the process. Your digital marketing specialist will be available to discuss strategies, address any concerns or queries you may have, offer insights into the progress of your campaigns, and collaborate with you to achieve your marketing goals. Direct communication with your specialist enables you to gain insight into ongoing tasks and provide immediate feedback, ultimately enhancing the impact of your digital marketing efforts.

What will be included in the digital marketing monthly report?

The monthly digital marketing report is customized to meet your specific requirements as outlined in our contract. It may include insights into the performance of your digital properties and the effectiveness of our strategies. Typically, the report covers the following aspects:

• Progression of target KPIs agreed upon in our contract
• Evaluation of keyword performance and rankings in search engine results
• Data on website traffic, sessions, and page views
• Details about conversions and desired user actions stemming from digital marketing efforts
• Backlog updates: on-page optimization efforts, such as tag adjustments, content upgrades, or technical fixes

The monthly digital marketing report serves as a valuable resource for monitoring progress, identifying areas for improvement, and utilizing data-driven insights to enhance your website’s visibility and overall performance in search engines. It includes details on content performance, competitor analysis, and recommendations for optimizing digital marketing based on the report’s findings.

What are the payment options?

We offer a variety of payment options to accommodate your preferences and budget. Our payment methods include:

• Credit/debit card: Securely make payments using major credit or debit cards like Visa, Mastercard, or American Express.
• Bank transfer: Transfer funds directly from your bank account to ours using bank transfer.
• Online payment platforms: Utilize online payment platforms such as PayPal or Stripe for quick and secure transactions.
• Cheque: If preferred, you can opt to pay by cheque. Instructions for sending your cheque payment to our specified address will be provided.
• Financing options: Depending on the size and duration of the project, we may offer financing options to help manage the cost of our services over time.